Wednesday 30 January 2013

Hung, drawn and quartered

The signage and graphics installation at St Martins Quarter in Worcester continues apace, with the latest information signage, including totems and wayfinding now in situ.




Our latest graphics highlight the commercial and retail space available within the £75m regeneration project in the heart of Worcester. All of the graphics were applied to the inside of the glazing to protect them from the weather and any possible damage. As such, when designing the graphics we had to be aware of the frames housing the glass as this would create a break in any imagery and text, which could impact in the intended look and readability.




The design and charcoal grey and lime green colour palette of the graphics are consistent with the St Martin’s Quarter brand, combining the city’s heritage with freshness that the scheme is bringing to the city.





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