Energising EDF's Upstream brand

EDF Energy, one of the largest UK home and business energy suppliers, asked us to give its business division Upstream an impactful presence at its internal leadership conference through highly visual banner stands and digital presentation. These were then used as part of Upstream’s internal leadership strategy roadshow across all of the division’s sites.

The deadline was pretty tight, with just two weeks from brief to the first conference. So, we got to work creating a series of colourful banners, with images relating to each area of the business, and accompanying bold text, to bring the brand to life. A core part of the brief was to ensure the banners were highly visible at the conferences, whilst portable enough for one person to set up, manoeuvre and break down easily.

We then carried these concepts through to an animated slideshow to be played at each conference and brochure design to ensure a consistent brand identity.

EDF was delighted with the banners and video, which were really well received at the leadership conference. Theresa Stinson, Communications Consultant at Upstream, EDF Energy, said: “TTP found the ideal solution and also turned the project around to very tight deadlines.”

So, a nice way to end 2012!