Monday, 30 January 2012

Bringing Informa’s knowledge to life

We have started work on a corporate video for Informa, the global academic, publishing and exhibition providers, combining illustrations, animations and live footage.

This is a really exciting project and is going to be a combined team effort, utilising our skills as illustrators, animators, scriptwriters and editors. Our first video shoot was of Lloyd’s List – a core part of Informa’s business and the world’s oldest, continuously running daily newspaper – coming off the printing press.

Informa is a dynamic, rapidly changing company, with the ethos of ‘bringing knowledge to life’. We’ve been asked to create a short, snappy, dynamic video that reflects Infoma’s history, what the company is today and conveys the sectors in which they are active whilst being engaging, quirky and clever. Phew, just a simple job then!

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